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The Value of the Local Car Wash

November 7, 2017 Car Wash Marketing, Car Wash Tips

What value does the local car wash hold their customers, and the community at large? What does a community lose when they lack an updated and well-maintained car wash facility?

Fast, Affordable Vehicle Maintenance

A dirty car experiences more wear and tear than a vehicle which is regularly cleaned. Road salt, used to keep pavement clear of snow and ice, is the most severe example and both triggers and accelerates rust and corrosion on exposed metal surfaces. Even in warmer climates a coating of caked mud, bug slime, or road tar will slowly etch at paint surfaces and degrade paint over time if tolerated.

Local car washes provide an extremely time and cost-effective way to scrub away these offending materials and protect the vehicle’s exterior—including the underbody where rust and corrosion is usually the most extreme.

Greater Owner Satisfaction

From gearheads, to soccer moms, to retirees, each and every driver in a community deserves a vehicle that provides them a certain measure of satisfaction and respect. Dirt, tar, salt, and road droppings take an otherwise good looking vehicle and lessen its beauty. If the owner doesn’t have the time or isn’t physically capable of washing it themselves it has an impact on the way they feel—both about the vehicle and about themselves.

Car washes help by once again providing a fast and easy way for all vehicle owners to keep their cars looking new with body soap, spot free rinse, and tire shine service available on-demand. Not to mention on-site vacuum service for interiors heavy on pet hair, cheerios, or old French fries.

Ecological Advantages

Washing the car in the driveway on warm summer afternoons is a distinctly American tradition, but it comes with an unseen environmental impact: detergent runoff into local waterways and significant water waste.

Car washes address both problems. Water use is metered and minimized, typically reduced to forty gallons or less per car (a fraction of the water pumped from a standard garden hose during an average driveway wash. All detergent runoff and cleaning products are kept out of storm drains and properly disposed of via sanitary sewers.

Community Impact

In addition to hosting seasonal and entry level positions (ideal for students and new graduates), local car washes also have a strong tradition of supporting local organizations and otherwise serving their communities. From youth program fundraisers to unique local events, car washes provide a well-known and trusted venue for local philanthropy.

Fortunately, car washes today are experiencing a renaissance with updated equipment, wash products, and unified building designs changing the way the industry operates. Now learn more about Tommy Car Wash Systems’ patented building designs, access our equipment and detergents store, or learn about the nationally-expanding Tommy’s Express franchise.

Tommy Car Wash Systems

Car Wash Marketing, Car Wash Tips

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