Catch part 1 here!
Americans love our cars and, considering their importance to our employment, our recreation, and our personal independence, it’s important that we take care of them. But there are many threats out there that can make short work of even the best modern clear coats and paint finishes, leaving your ride looking dull, damaged, and neglected. Here are seven of the worst sneaky threats to your car’s paint job and what you can do about them.
1. UV Rays
Many factors contribute to running a successful car wash. The quality of your equipment, a great location, effective marketing strategies… all play a part. But in the midst of all these financial or physical investments, it’s important that car wash operators don’t neglect one one of their greatest resources: their employees.
Car wash owners, operators, and staff all have an obligation and a mission to offer the best possible service and accommodation to all customers, regardless of their age, gender, or attitude. But taking care of people and delivering that outstanding customer service can sometimes be a challenge, especially when customers are difficult, irritable, or even abusive.
But what about those customers who don’t mean to be problematic but who genuinely have struggles that may require special care and assistance? What about those who struggle with the very experience of the car wash itself?
The Visual Impact of a Great Car Wash!
Marketing a car wash is a fun and creative process. Take a drive through any major suburb and you’ll find bubbles, racing themes, sports themes and much more. Owners and operators turn to radio, tv, online search, and even hire high school students on summer break to stand outside with signs and attract businesses. But with all that energy expended on the outside of your car wash, it’s easy to sometimes forget about the impact that you should be having on your customers INSIDE the wash.