Your car wash’s logo and the stationary, decals, placards, and full-size back-lit facility signage that carries it will display your car wash’s message and identity to the world. So what message do you want your car wash to send and how best is a car wash owner or operator to approach the car wash logo design process?
You market your business. You create coupons, specials, you advertise on local radio stations and hire mascots to catch the eyes of drivers-by. But how often do you think about your car wash’s signage? When was the last time your logo was redesigned?