Photo by Chris Hovinga
As with all retail establishments, location is one of, if not the single most critical factors to consider from the earliest stages of a car washes planning and development. And when deciding on a car wash location, a thorough demographics study is just one of the tools available to help operators make the best possible decision.
Ryan Essenburg, President of Tommy Car Wash Systems and the Tommy’s Express franchise, will take you on a walk-through our our newest corporate location. Tommy’s Express Jenison is a full-size Totally Tommy Express-style car wash with franchise exclusive equipment as well as several brand-new innovations and equipment examples you’ll be seeing more of soon!
In the United States the car wash industry, as a whole, has seen a long period of growth with steadily increasing demand – around 2% more cars washed each year over the past decade. However, despite this growth and the real need so many communities have for reliable car wash resources, some car washes have failed in recent years.
The car wash industry has entered in a period of rapid transition, with new technologies and practices making inroads and bringing change to both customer expectations and industry norms. As we look forward to the coming year and beyond we’ve come to expect the following five car wash industry trends to play an increasingly central role.
The Guardian Wash Control System, and the Tommy Car Wash Systems equipment line as a whole, incorporate lockout/tagout (LOTO) devices and procedures as a critical part of both routine and urgent car wash maintenance activities.
Today we’re taking some time with Caleb Eckman, Web Developer and Designer here at Tommy Car Wash Systems, and exploring car wash websites and the digital storefronts that play such a significant role in modern car wash customer service and advertising.
If advertising is a shout that goes out to customers, attracting and informing them, social media marketing is more of a conversation, a conversation held in a very public forum. In this new arena your brand’s voice and your approach has tremendous consequences.
Tommy Car Wash Systems is pleased to announce that Alex Lemmen has joined the company in the capacity of Chief Operating Officer.
Lemmen brings an international perspective and growth-centric mindset to the Tommy Car Wash Systems team, having served for approximately five years with distinction as a management consultant at The Boston Consulting Group (BCG). BCG is a highly respected global management consulting firm and the world’s leading advisor on business strategy.
Ryan Essenburg, President of Tommy Car Wash Systems, stated: “Alex brings a perspective and skill set that is essential to our sustained growth and profitability. His experience with BCG puts him in a select group of individuals with the experience needed to scale a business to a national and international level.”
While his former responsibilities focused on global consumer goods and retail sectors, primarily concentrated in Latin America and the United States, Lemmen will now be responsible for helping the company navigate the aggressive growth triggered by the successful launch of the Tommy’s Express Car Wash franchise.
Lemmen is a native of West Michigan and holds a Bachelors of Business Administration degree from the University of Michigan’s Stephen M Ross School of Business.
Tommy Car Wash Systems