You’re opening a car wash and you need a logo! Now is not the time to give your nephew, your secretary, or that nice aspiring designer next door their big chance. Your logo is far more than just a cool representation of your business name. Done properly, it is an effective standard-bearer for your entire investment. Done poorly, it will be an embarrassing liability that you will pay for dearly in the long run. Let’s look at some of the important responsibilities of your logo and what you can do to help your design contribute to your success.
The Guardian Wash Control System, and the Tommy Car Wash Systems equipment line as a whole, incorporate lockout/tagout (LOTO) devices and procedures as a critical part of both routine and urgent car wash maintenance activities.
Today we’re taking some time with Caleb Eckman, Web Developer and Designer here at Tommy Car Wash Systems, and exploring car wash websites and the digital storefronts that play such a significant role in modern car wash customer service and advertising.
If advertising is a shout that goes out to customers, attracting and informing them, social media marketing is more of a conversation, a conversation held in a very public forum. In this new arena your brand’s voice and your approach has tremendous consequences.
Pollen season is in full swing across much of the United States, and as painful and inconvenient as it may be for the driving public this season is a boon for car wash operators who typically enjoy more and more frequent customers as a result. Read more →
Cultivating a faithful customer base is no easy task and must be considered one of the most important objectives of any new car wash. But once a critical mass of happy local customers are familiar with the brand and wash process, a wash’s work is still far from over. Maintaining these customer relationships and encouraging both increased loyalty and frequency among return customers is an ongoing objective crucial for meeting a facility’s maximum potential.